What's on our minds

From the latest analyst content, to marketing tips and tricks for delivering digital experiences, and musings about technology, here’s where you’ll find what we’re currently pondering.

Three Things to Consider When Choosing a Consent Management Platform (CMP)
July 23, 2020
Your vendor decision has a big impact on how compliant your consent notices will be. Here are three things to consider when choosing a CMP.
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Canada's accessibility laws: Will you be AODA-ready by January 1st?
July 15, 2020
Here’s an overview of the current and proposed web accessibility regulations in Canada, most of which will impact private enterprises. Read on to find out if you’ll be AODA-ready by January 1, 2021.
Posted by Aris Ramos
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Front-end Freedom: What’s new in Crownpeak products for July 2020
July 9, 2020
New Crownpeak features including JavaScript SDKs for React, Vue.JS, and Angular and JavaScript website scanning.
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How to spend it: Stark lessons from Gartner’s CMO survey
July 9, 2020
Gartner’s CMO Spend Survey 2020 provides unique insights into how marketers are intending to fuel growth in 2021. Here are our takeaways.
Posted by Ian Lowe
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Decoupled or headless architecture: Which one is better?
June 10, 2020
Which architecture best suits your needs is very much a matter of where you stand right now in the kinds of digital experiences you’re delivering, the markets and consumers you address, and where and how you want your digital marketing to evolve tomorrow. For a lot of global marketers, the right choice between headless and decoupled is to choose both.
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Why digital marketing agility was crucial to one global B2B’s Covid-19 response
June 1, 2020
With Crownpeak’s SaaS CMS, JAMS was able to successfully transform their business from an offline, face-to-face provision to a digital-only business overnight.
Posted by Ian Lowe
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GDPR and what it means for big data companies in the U.S.
May 28, 2020
GDPR compliance in the U.S. is a fact of operational life for U.S.-based global marketers, but with the right digital compliance tools, big data marketing isn’t out of reach. In fact, by demonstrating how you value customer privacy, too, they’ll help you make it more attainable and effective than ever.
Posted by Ian Lowe
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Solving the marketing productivity puzzle in one clean sweep
May 15, 2020
By switching to a true cloud-architected web CMS, companies can reduce operating costs, accelerate digital activity, and free up IT resources. Here’s how.
Posted by Ian Lowe
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The end of the road for SharePoint and your website
May 6, 2020
Microsoft has announced that SharePoint support will end in October 2020. If you’re still using SharePoint 2010, we can help smooth your organization’s transition.
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