CROWNPEAK BLOG

What's on our minds

From the latest analyst content, to marketing tips and tricks for delivering digital experiences, and musings about technology, here’s where you’ll find what we’re currently pondering.

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Accelerating digital transformation and maximizing marketing agility during disruption
July 28, 2020
In this webinar, we’re joined by guests from Forrester and doTERRA to discuss the importance of marketing agility during periods of economic disruption.
Posted by Ian Lowe
Three Things to Consider When Choosing a Consent Management Platform (CMP)
July 23, 2020
Your vendor decision has a big impact on how compliant your consent notices will be. Here are three things to consider when choosing a CMP.
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Decoupled or headless architecture: Which one is better?
June 10, 2020
Which architecture best suits your needs is very much a matter of where you stand right now in the kinds of digital experiences you’re delivering, the markets and consumers you address, and where and how you want your digital marketing to evolve tomorrow. For a lot of global marketers, the right choice between headless and decoupled is to choose both.
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Why digital marketing agility was crucial to one global B2B’s Covid-19 response
June 1, 2020
With Crownpeak’s SaaS CMS, JAMS was able to successfully transform their business from an offline, face-to-face provision to a digital-only business overnight.
Posted by Ian Lowe
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Solving the marketing productivity puzzle in one clean sweep
May 15, 2020
By switching to a true cloud-architected web CMS, companies can reduce operating costs, accelerate digital activity, and free up IT resources. Here’s how.
Posted by Ian Lowe
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The end of the road for SharePoint and your website
May 6, 2020
Microsoft has announced that SharePoint support will end in October 2020. If you’re still using SharePoint 2010, we can help smooth your organization’s transition.
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How can digital marketers pivot to the “next normal” during Covid-19?
April 30, 2020
In this webinar, we explore the role digital marketers play in helping the enterprise adapt and overcome the unique challenges posed by COVID-19.
Posted by Ian Lowe
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Why content localization matters now more than ever
April 24, 2020
As companies are hit hard by the pandemic, effective content localization is extremely important to business continuity. Here are a few advantages of content localization.
Posted by Kathy Badertscher
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Scaling digital content during coronavirus: Daily website edits reach 8.8x regular volume
April 10, 2020
Since we’re a multi-tenant SaaS web CMS, we’re able to see the changes our clients make to their websites. Here’s what we noticed during the COVID-19 pandemic.
Posted by Ian Lowe